When you are lost, trying to save time getting to your destination, real estate websites can add or take away from the same kind of experience.
Nothing beats helpful, easy, and not leaving the online real estate search session hungry. Or worse, frustrated because there is a delay getting what you were after. We get it.
And here's the other big surprise, everyone likes to absorb the property listings, the local community way things roll and ABC simple guidance differently. All buyers of real estate have time constraints these days. And even if they had all the time in the World, teasing them with all the properties sounding alike in the skimpy write up of the copy and pasted does not satisfy the hunger for information.
Some real estate buyers like to read.
Others study the pictures. More and more gravitate to video or do all the above in different degrees.
Being ready, stocking all the shelves of the real estate vending machines and serving up home cooked, individual attention getting presentations.
Media savvy. Kind of like a cub reporter, news broadcaster, handy with the camera stills and real estate video loops. To make marketing deadlines. As the conveyor belt from our real estate workshop spins viciously.
That's what today's real estate professional wearing the white lab coat does day and night. Or better be or the buyer for real estate, sellers too will find another portal that does provide the whole nine yards. And easily presentated so the back button is not used in frustration on real estate websites.
The website design for real estate websites can focus on the color, font, how simple or complicated the approach is. But what's inside, something good has to be put in those online component spaces to help the hit and run real estate buyer. The navigation is important to be predictable and natural.
But the size of the display, not wasting words in long rambling disconnected paragraphs has to be considered. All for the bottom line desire to not waste a second of the property listing buyer's precious time. You want the buyer to come back. A relationship is forming that hopefully goes beyond just the one site visit. That leads to being the buyer, seller of real estate becoming the broker or agent for life in the partnership. Not leaving the website like a dragon fly hit and run.
The how to do it better takes study of the technology, implementing the right degree of new modules and plugs ins to make the total take away pleasant, rewarding and complete.
Each session with a purpose to answer questions using the blog post channel. All of them, including the community way of living blog posts about the flavor of our corner of the World. Including the buyer as we pulled them along the process, push out the local information for those brand new to this area.
The best method to getting a better real estate site is to ask the buyers, sellers that use them.
Who knows best what works, what the trends are and to learn why this or that approach works for them. When buying or selling the most important, largest ticket priced item in a person's life is on the operating table, it is life and death important. So we take it serious on improving how we do the list, market, sell (repeat) real estate exercise.
Map searches are popular and the tools to be able to circle or square an area that contains the property listings a real estate buyer wants to filter out and consider as the best of the pack.
No every one starts from A to Z of all the current market offerings and works there way up and down the keyboard. Concentration on a slice of what is for sale, that's how the mind works on a busy buyer or time concious seller.
The exit, hit and run flit rate goes up when a buyer or seller leaves the website, video channel, photo array cookie jars because boredom mixed with restlessness happens.
If there is not something to hold the buyer or seller for glue that sticks. Fresh, current, helpful information never goes out of style and is always asked for in our emails, phone calls, office visits and snail mail correspondence.
Would love to hear your reaction to any or all of our real estate work.
Not fishing for a testimonial tid bit for self gratification. Just the meat and potatoes. How do you like what we do, how we do it and how can we improve on the operation on our end of the signal. That better being going both ways. Critique the online experience using the systems for real estate that we put into play.
We can only have the best real estate mouse trap if we study, question, and implement on our end.
Matchmaking not strong arming or using razzle dazzle sales techniques. That added to the machinery makes for sweeter tasting results too.
The better the upfront and ongoing design of the delivery systems we use and upgrade, combined with the best information about the real estate process, the properties themselves and everything else that surrounds the listings that populate our area of Maine, then everyone wins. It saves us time running an efficient operation for listing, peddling and promoting real estate for sale and the neat way of life in Maine.
MOOERS REALTY 69 North Street Houlton Maine 04730